August 21, 2020
BEHIND THE MAC
Apple launched an expansive new ad campaign to run on television during the 2018 FIFA World Cup, as well as online. The company has called the new campaign “Behind the Mac” and it highlights 12 real stories of people using the Mac to solve problems, create music, and more.
Kriti Tula, our cofounder was one of the real stories from India for this campaign.
